As churches balance the broad range of financial information that parishioners seek, they also struggle with what to report and how to communicate this information. As we continue our discussion on best practices for communicating church finances with impact and ease and choosing the best visuals, let’s turn the infamous bar chart!

The Bar Chart

One of the most common visuals in reports is a bar/column chart. Using bars or other shapes, the visual displays discrete data in separate columns. These charts can be used to show one data set, or compare two or more data sets by lining them up in the same graphic.

Bar Charts Advantages

• The chart offers readers a simple way to visualize data highs and lows at a glance.
• The bar chart can help readers visualize trends, bumpiness or patterns in data. Trends occur when information moves in a general direction, or data can look bumpy meaning that the information is erratically up and down. The graph can also show patterns where data moves in a repeating fashion.
• The use of colors and shapes offer an easy to read and appealing visually.
• Comparing bars one against the other can quickly show progress or differentiation.

Cautions

• If using a variety of colors to display more than two categories of data, ensure that the data can be easily recognized. For example, a black and white report may not show the subtle differences between columns.
• Label the horizontal (X) and vertical (Y) axes.
• Be careful not to overwhelm readers with so much data that the chart looks messy and then becomes difficult to read.

Next up in the world of visuals, Line Graphs! Interested in reading more? Read last week’s post All Pictures are Not Worth 1,000 Words – The Pie Chart

Excerpt from my original article in the Villanova University Center for Church Management and Business Ethics Newsletter, “Communicate Church Financial Information with Impact and Ease” (Spring 2017).

My experience working with ministers is that for many, developing a church budget is a necessary, yet stressful and time-consuming exercise. People resist or even fear the topic because of seemingly complicating processes or past negative experiences. Even with personal finances, many people grow up learning that developing a budget is good practice but a constraining activity designed to prevent or control people from doing all of the things they want to do.

So, why spend the time working on the church budgeting process? Below are six benefits:

Church Budget Benefits

The budget is the plan and tool that will help you…

1. Connect resources to parish priorities
2. Create a plan to allocate money coming into the parish and expenses to be paid
3. Ensure that plans stay on track
4. Empower effective financial decisions
5. Bring collaboration, communication, and buy-in
6.  Strategize for the future

Church budgets come in all shapes and sizes. Trying to form fit a best practice to your church budget isn’t the right approach. All church budget methods, tactics, and tools that we discuss must be right-sized for your congregation. The same is said when choosing which budget method you will use to formulate/develop the budget.

As we have discussed previously, the budget formulation phase is when you gather relevant policies, solicit information from staff and parishioners, document assumptions, and project revenues and expenses.

With the formulation phase, there are a variety of methods you can use to build the budget. No method is intended as a one-size-fits-all solution. My recommendation is to pick a method, or a hybrid of methods, to build the budget.

Budget methods all have advantages and disadvantages so understanding what you are trying to accomplish is essential. To choose a method, ask the question, “what is the goal that we are trying to achieve as we build this budget?”

For example, are you clear on the amount of money you have available for a project? In this case, top-down budgeting might work well. Are you seeking to understand each layer of the budget more clearly? The bottom-up method may be the best method for this question. No one can answer these questions but you (and your staff), depending on the context of your situation.  My point is that to evaluate your options, know what your goal is, and then go for it!

As faithful followers of this blog (thank you!), you know that I have written about the advantages and challenges of a variety of budget methods. So as not to repeat content on the blog, feel free to read the short method descriptions below, and click the links for more information!

Top-Down Budgeting – I know it may be intuitive, but a top-down approach to budgeting is when resources are allocated from a high-level and the details are then worked out based on this amount of funding. The advantage of top-down budgeting is that the method is relatively simple. It does not necessarily require labor-intensive cost estimating because the overall amount of money that will be budgeted is established.  Read More on Top-Down Budgeting

Incremental Budgeting – Incremental budgeting is the simplest technique to implement and is common across many churches as budgets are developed. Incremental budgeting involves determining a percentage increase or decrease in funding and then multiplying this percentage across categories. This technique has the distinct advantage of not requiring complex forecasting or cost estimating and can be applied across a wide range of data. The disadvantage is that you may be over/under-budgeting specific categories.  When budget categories are relatively consistent over time, this can be an effective method.

Bottom-Up Budgeting (Zero-Based Budgeting ZBB) – This method involves building a budget from the lowest income/expense elements and then rolling them up into the total budget request. From zero, each income and spending category is developed and justified. Read More on Bottom-Up Budgeting!

Read More Church Finance 30/30 Tips